Sunday, January 11, 2009

Getting the Geico Techno song out of my head

So, the other night I had company over and that means I finally watched some TV for the first time in a while. Anywho, I saw a Geico commercial a few times that featured a pile of money that was always shown with a techno song playing in the background. Maybe it was the beer we were drinking, but even though the rhythm only played for a few seconds, that techno song got stuck in my head.

I originally did a Google search for 'Geico techno song' and thought I hit the jackpot, but ended up getting a lot of hits for the Caveman in the Airport commercial that had a different techno song playing in the background.

After a little more digging, the commercials turned out to be part of Geico's 'Kash' campaign. From some YouTube comments I managed to gather that the song was a remake of the 80's song titled "Somebody's Watching Me" by Rockwell. Youtube commenters pointed out that Geico was actually hosting the remake by Mysto & Pizzi on their actual website. Never thought I'd be downloading Mp3's from an insurance company's website.

As a side note, hats off to Geico's marketing team. I can't say that I could remember another insurance company's 3 ad campaigns off the top of my head, a feat especially considering my limited TV watching. I can easily name the Gecko, the Cavemen, and now the Kash commercials.